diff --git a/scripts/publish-on-tag.js b/scripts/publish-on-tag.js
index eb23b6e3..6df7d759 100644
--- a/scripts/publish-on-tag.js
+++ b/scripts/publish-on-tag.js
@@ -9,13 +9,13 @@ import { fatal, log, RED, YELLOW } from './log.js';
 /**
  * A tagged commit in this repo is created using the following format:
  *
- *   <version>
+ *   v<version>
  *
  * where <version> is the semantic version (SemVer) of the package.
  *
  * The following tag would satisfy the format:
  *
- *   1.2.3-alpha
+ *   v1.2.3-alpha
  */
 const assertGitTag = () => {
     if (!GIT_TAG) {
@@ -23,8 +23,10 @@ const assertGitTag = () => {
         return null;
     }
 
+    // Remove the 'v' prefix and assert that it's a valid SemVer version
+    const tag = GIT_TAG.replace(/^v/, '');
     const semverRegex = /^(0|[1-9]\d*)\.(0|[1-9]\d*)\.(0|[1-9]\d*)(?:-((?:0|[1-9]\d*|\d*[a-zA-Z-][0-9a-zA-Z-]*)(?:\.(?:0|[1-9]\d*|\d*[a-zA-Z-][0-9a-zA-Z-]*))*))?(?:\+([0-9a-zA-Z-]+(?:\.[0-9a-zA-Z-]+)*))?$/gm;
-    if (!semverRegex.test(GIT_TAG)) {
+    if (!semverRegex.test(tag)) {
         log(RED, `Aborting deployment to GitHub Releases because "${GIT_TAG}" does not conform to SemVer`);
     }