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index.html
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<!DOCTYPE html>
<html lang="en">
<head>
<meta charset="UTF-8">
<meta http-equiv="X-UA-Compatible" content="IE=edge">
<meta name="viewport" content="width=device-width, initial-scale=1.0">
<title>Vitamin Ventures</title>
<link rel="stylesheet" href="https://maxcdn.bootstrapcdn.com/bootstrap/3.3.7/css/bootstrap.min.css">
<link rel="stylesheet" href="static/styles.css">
<style>
body {font-family: Georgia}
</style>
</head>
<body class="jumbotron text-white jumbotron-image shadow" style="background-image: url('pexels-badulescu-badulescu-2171077.jpg');">
<header der>
<div class="row">
<div class="col-md-12 jumbotron text-center">
<div class="jumbotron text-center" style = "background-color: rgb(255, 255, 255);" >
<br>
<h1>Vitamin Ventures</h1>
<br>
<br>
<nav class="navigation">
<h2>
<a style="margin-right: 3em;" href="index.html">
ABOUT
</a>
<a style="margin-left: 3em; margin-right: 3em;" href="CHANNELS_PRODUCTS.html">
CHANNELS & PRODUCTS
</a>
<a style="margin-left: 3em; margin-right: 4em;" href="USA.html">
USA Analysis
</a> <!-- "margin-left: 3em; margin-right: 3em;" -->
<a style="margin-right: 2em;" href="INTERNATIONAL.html">
INTERNATIONAL Analysis
</a>
</h2>
</nav>
</div>
</div>
</div>
</header>
<div class="text-center">
<h3>
<b>
<em>
Vitamin Ventures was founded to make lives better with their vitamins.
<br>
The company, with a global presence, manufactures and sells vitamins directly to consumers online, through select retailers and to third party wholesalers.
<br>
They are currently in their 5th year of business, and they know they are growing astronomically, but they want to position themselves to be a lasting brand.
</em>
</b>
</h3>
<br>
</div>
<div class="container" style="width:80%;">
<div class="container" style="width:70%;">
<h1 class="col-md-50 text-center">Project Overview</h1>
<br>
<h2>
Our team has been given 2 years of data to study Vitamin Ventures’ current trends. Our team will break down the analysis as follows:
</h2>
<h3>
<ul>
<li>
Channels & Products – The company sells products through 4 primary distribution channels:
e-commerce (Amazon and Etsy), retailers (Walmart and Target), Vitamin Ventures’ proprietary website,
<br>and miscellaneous wholesalers. Overall and by channel, our data analysis includes unit and
<br>dollar sales by month and actual product trends.
</li>
<br>
<li>
USA Analysis – The data provided also has location breakouts. Our analysis also gives an overview of sales and product trends for the United States which makes up 96% of Vitamin Ventures’ total company sales. Vitamin Ventures sells in all 50 states and approximately 10,000 cities.
</li>
<br>
<li>
International Analysis – Vitamin Ventures has a global presence selling in 81 countries worldwide. Sales and product trends are also provided here.
</li>
</ul>
</h3>
</div>
<br>
<div class="col-md-50 text-center">
<div class="col-md-12 plots">
<h2><b>Vitamin Ventures Global Presence</b></h2>
<br>
<br>
<embed type="text/html" src="Graphs/International_Presence.html" width="1500" height="600">
</div>
<div class="col-md-12 plots">
<h1>
Company Overview
</h1>
<h3><b1>Vitamin Ventures Sales % Growth - YTD 2021</b1></h3>
<embed type="text/html" src="Graphs/Gauge.html" width="1000" height="500">
<h3 class="col-md-50 text-center">
<br>Overall, total net sales for Vitamin Ventures is $8.6 million for the year 2021.
<br>Vitamin Ventures experienced an increase in net sales over 2020 by a whopping 95%.
</h3>
</div>
<div class="col-md-12 plots">
<h2><b>Vitamin Ventures Total Company Sales - 2020 through 2021</b></h2>
<br>
<embed type="text/html" src="Graphs/Total_Net_Sales_2020-2021_line.html" width="1500" height="600">
<h2 class="col-md-50 text-center">
<b1>
This tremendous growth is represented above with upward climbing sales trend line over the last 2 years.
<br>As will be presented in the following report, the substantial growth is due in large part to the company’s initiatives
<br>to enter new markets such as big box retailers like Target and e-commerce sellers like Amazon and Etsy; however,
<br>Vitamin Ventures’ company website sales remain the largest contributor with 55% of total 2021 sales.
</b1>
</h2>
</div>
</div>
<div class="col-md-12 contributors text-center">
<br>
<br>
<br>
<br>
<br>
<br>
<h2>
<b>Our team utilized HTML, CSS, Python, Pandas, Plotly and SQL to summarize and visualize the data
</b>
</h2>
</div>
<div class="container">
<div class="col-md-12 contributors text-center">
<br>
<br>
<br>
<br>
<h2><b>Contributors & LinkedIn</b>
<br>
<br>
<h2><a href="https://www.linkedin.com/in/linnea-rice-70b8b3107/"> Linnea Rice </a> |
<a href="https://www.linkedin.com/in/zarina-kossakova/"> Zarina Kossakova</a> |
<a href="https://www.linkedin.com/in/morganpeterson7/"> Morgan Peterson</a>|
<a href="https://www.linkedin.com/in/holly-r-carter-21531042"> Holly Carter</a>|
<a href="https://www.linkedin.com/in/jillianjagoda/"> Jillian Jagoda</a></h2>
</h2>
<br>
<h2>
<a href="https://github.com/HotMochaNoWhip/Vitamin_Ventures"> GitHub </a>
</h2>
</div>
</div>
</div>
</body>
</html>