diff --git a/packages/app/src/cli/api/graphql/admin-bulk-operations.ts b/packages/app/src/cli/api/graphql/admin-bulk-operations.ts
new file mode 100644
index 00000000000..f4c0706a8f9
--- /dev/null
+++ b/packages/app/src/cli/api/graphql/admin-bulk-operations.ts
@@ -0,0 +1,44 @@
+import {gql} from 'graphql-request'
+
+// eslint-disable-next-line @shopify/cli/no-inline-graphql
+export const BulkOperationRunQuery = gql`
+  mutation BulkOperationRunQuery($query: String!) {
+    bulkOperationRunQuery(query: $query) {
+      bulkOperation {
+        id
+        status
+        errorCode
+        createdAt
+        objectCount
+        fileSize
+        url
+      }
+      userErrors {
+        field
+        message
+      }
+    }
+  }
+`
+
+export interface BulkOperation {
+  id: string
+  status: string
+  errorCode: string | null
+  createdAt: string
+  objectCount: string
+  fileSize: string
+  url: string | null
+}
+
+export interface BulkOperationError {
+  field: string[] | null
+  message: string
+}
+
+export interface BulkOperationRunQuerySchema {
+  bulkOperationRunQuery: {
+    bulkOperation: BulkOperation | null
+    userErrors: BulkOperationError[]
+  }
+}
diff --git a/packages/app/src/cli/commands/app/execute.ts b/packages/app/src/cli/commands/app/execute.ts
index a3dba4e5186..5bd5b469b12 100644
--- a/packages/app/src/cli/commands/app/execute.ts
+++ b/packages/app/src/cli/commands/app/execute.ts
@@ -1,29 +1,86 @@
-import {appFlags} from '../../flags.js'
-import AppUnlinkedCommand, {AppUnlinkedCommandOutput} from '../../utilities/app-unlinked-command.js'
-import {AppInterface} from '../../models/app/app.js'
+import {appFlags, bulkOperationFlags} from '../../flags.js'
+import AppLinkedCommand, {AppLinkedCommandOutput} from '../../utilities/app-linked-command.js'
+import {linkedAppContext} from '../../services/app-context.js'
+import {storeContext} from '../../services/store-context.js'
+import {runBulkOperationQuery} from '../../services/bulk-operation-run-query.js'
 import {globalFlags} from '@shopify/cli-kit/node/cli'
-import {renderSuccess} from '@shopify/cli-kit/node/ui'
+import {renderSuccess, renderInfo, renderWarning} from '@shopify/cli-kit/node/ui'
+import {outputContent, outputToken} from '@shopify/cli-kit/node/output'
 
-export default class Execute extends AppUnlinkedCommand {
-  static summary = 'Execute app operations.'
+export default class Execute extends AppLinkedCommand {
+  static summary = 'Execute bulk operations.'
 
-  static description = 'Execute app operations.'
+  static description = 'Execute bulk operations against the Shopify Admin API.'
 
   static hidden = true
 
   static flags = {
     ...globalFlags,
     ...appFlags,
+    ...bulkOperationFlags,
   }
 
-  async run(): Promise<AppUnlinkedCommandOutput> {
-    await this.parse(Execute)
+  async run(): Promise<AppLinkedCommandOutput> {
+    const {flags} = await this.parse(Execute)
 
-    renderSuccess({
-      headline: 'Execute command ran successfully!',
-      body: 'Placeholder command. Add execution logic here.',
+    const appContextResult = await linkedAppContext({
+      directory: flags.path,
+      clientId: flags['client-id'],
+      forceRelink: flags.reset,
+      userProvidedConfigName: flags.config,
     })
 
-    return {app: undefined as unknown as AppInterface}
+    const store = await storeContext({
+      appContextResult,
+      storeFqdn: flags.store,
+      forceReselectStore: flags.reset,
+    })
+
+    renderInfo({
+      headline: 'Starting bulk operation.',
+      body: `App: ${appContextResult.app.name}\nStore: ${store.shopDomain}`,
+    })
+
+    const {result, errors} = await runBulkOperationQuery({
+      storeFqdn: store.shopDomain,
+      query: flags.query,
+    })
+
+    if (errors?.length) {
+      const errorMessages = errors.map((error) => `${error.field?.join('.') ?? 'unknown'}: ${error.message}`).join('\n')
+      renderWarning({
+        headline: 'Bulk operation errors.',
+        body: errorMessages,
+      })
+      return {app: appContextResult.app}
+    }
+
+    if (result) {
+      const infoSections = [
+        {
+          title: 'Bulk Operation Created',
+          body: [
+            {
+              list: {
+                items: [
+                  outputContent`ID: ${outputToken.cyan(result.id)}`.value,
+                  outputContent`Status: ${outputToken.yellow(result.status)}`.value,
+                  outputContent`Created: ${outputToken.gray(result.createdAt)}`.value,
+                ],
+              },
+            },
+          ],
+        },
+      ]
+
+      renderInfo({customSections: infoSections})
+
+      renderSuccess({
+        headline: 'Bulk operation started successfully!',
+        body: 'Congrats!',
+      })
+    }
+
+    return {app: appContextResult.app}
   }
 }
diff --git a/packages/app/src/cli/flags.ts b/packages/app/src/cli/flags.ts
index bf6944a81ea..6da20e180fb 100644
--- a/packages/app/src/cli/flags.ts
+++ b/packages/app/src/cli/flags.ts
@@ -1,5 +1,6 @@
 import {Flags} from '@oclif/core'
 import {resolvePath, cwd} from '@shopify/cli-kit/node/path'
+import {normalizeStoreFqdn} from '@shopify/cli-kit/node/context/fqdn'
 
 /**
  * An object that contains the flags that
@@ -33,3 +34,18 @@ export const appFlags = {
     exclusive: ['config'],
   }),
 }
+
+export const bulkOperationFlags = {
+  query: Flags.string({
+    char: 'q',
+    description: 'The GraphQL query, as a string.',
+    env: 'SHOPIFY_FLAG_QUERY',
+    required: true,
+  }),
+  store: Flags.string({
+    char: 's',
+    description: 'Store URL. Must be an existing development or Shopify Plus sandbox store.',
+    env: 'SHOPIFY_FLAG_STORE',
+    parse: async (input) => normalizeStoreFqdn(input),
+  }),
+}
diff --git a/packages/app/src/cli/services/bulk-operation-run-query.ts b/packages/app/src/cli/services/bulk-operation-run-query.ts
new file mode 100644
index 00000000000..8002b832f54
--- /dev/null
+++ b/packages/app/src/cli/services/bulk-operation-run-query.ts
@@ -0,0 +1,40 @@
+import {
+  BulkOperationRunQuery,
+  BulkOperation,
+  BulkOperationError,
+  BulkOperationRunQuerySchema,
+} from '../api/graphql/admin-bulk-operations.js'
+import {adminRequest} from '@shopify/cli-kit/node/api/admin'
+import {ensureAuthenticatedAdmin} from '@shopify/cli-kit/node/session'
+
+interface BulkOperationRunQueryOptions {
+  storeFqdn: string
+  query: string
+}
+
+/**
+ * Executes a bulk operation query against the Shopify Admin API.
+ * The operation runs asynchronously in the background.
+ */
+export async function runBulkOperationQuery(
+  options: BulkOperationRunQueryOptions,
+): Promise<{result?: BulkOperation; errors?: BulkOperationError[]}> {
+  const {storeFqdn, query} = options
+  const adminSession = await ensureAuthenticatedAdmin(storeFqdn)
+  const response = await adminRequest<BulkOperationRunQuerySchema>(BulkOperationRunQuery, adminSession, {query})
+
+  if (response.bulkOperationRunQuery.userErrors.length > 0) {
+    return {
+      errors: response.bulkOperationRunQuery.userErrors,
+    }
+  }
+
+  const bulkOperation = response.bulkOperationRunQuery.bulkOperation
+  if (bulkOperation) {
+    return {result: bulkOperation}
+  }
+
+  return {
+    errors: [{field: null, message: 'No bulk operation was created'}],
+  }
+}
diff --git a/packages/app/src/cli/services/bulk-operations-run-query.test.ts b/packages/app/src/cli/services/bulk-operations-run-query.test.ts
new file mode 100644
index 00000000000..4d2bf4b7c8a
--- /dev/null
+++ b/packages/app/src/cli/services/bulk-operations-run-query.test.ts
@@ -0,0 +1,42 @@
+import {runBulkOperationQuery} from './bulk-operation-run-query.js'
+import {adminRequest} from '@shopify/cli-kit/node/api/admin'
+import {ensureAuthenticatedAdmin} from '@shopify/cli-kit/node/session'
+import {describe, test, expect, vi, beforeEach} from 'vitest'
+
+vi.mock('@shopify/cli-kit/node/api/admin')
+vi.mock('@shopify/cli-kit/node/session')
+
+describe('runBulkOperationQuery', () => {
+  const mockSession = {token: 'test-token', storeFqdn: 'test-store.myshopify.com'}
+  const successfulBulkOperation = {
+    id: 'gid://shopify/BulkOperation/123',
+    status: 'CREATED',
+    errorCode: null,
+    createdAt: '2024-01-01T00:00:00Z',
+    objectCount: '0',
+    fileSize: '0',
+    url: null,
+  }
+  const mockSuccessResponse = {
+    bulkOperationRunQuery: {
+      bulkOperation: successfulBulkOperation,
+      userErrors: [],
+    },
+  }
+
+  beforeEach(() => {
+    vi.mocked(ensureAuthenticatedAdmin).mockResolvedValue(mockSession)
+  })
+
+  test('returns a bulk operation when request succeeds', async () => {
+    vi.mocked(adminRequest).mockResolvedValue(mockSuccessResponse)
+
+    const bulkOperationResult = await runBulkOperationQuery({
+      storeFqdn: 'test-store.myshopify.com',
+      query: 'query { products { edges { node { id } } } }',
+    })
+
+    expect(bulkOperationResult.result).toEqual(successfulBulkOperation)
+    expect(bulkOperationResult.errors).toBeUndefined()
+  })
+})
diff --git a/packages/cli/oclif.manifest.json b/packages/cli/oclif.manifest.json
index 9ae31dcf8fe..febd61f6e87 100644
--- a/packages/cli/oclif.manifest.json
+++ b/packages/cli/oclif.manifest.json
@@ -814,7 +814,7 @@
       "args": {
       },
       "customPluginName": "@shopify/app",
-      "description": "Execute app operations.",
+      "description": "Execute bulk operations against the Shopify Admin API.",
       "flags": {
         "client-id": {
           "description": "The Client ID of your app.",
@@ -855,6 +855,16 @@
           "noCacheDefault": true,
           "type": "option"
         },
+        "query": {
+          "char": "q",
+          "description": "The GraphQL query, as a string.",
+          "env": "SHOPIFY_FLAG_QUERY",
+          "hasDynamicHelp": false,
+          "multiple": false,
+          "name": "query",
+          "required": true,
+          "type": "option"
+        },
         "reset": {
           "allowNo": false,
           "description": "Reset all your settings.",
@@ -866,6 +876,15 @@
           "name": "reset",
           "type": "boolean"
         },
+        "store": {
+          "char": "s",
+          "description": "Store URL. Must be an existing development or Shopify Plus sandbox store.",
+          "env": "SHOPIFY_FLAG_STORE",
+          "hasDynamicHelp": false,
+          "multiple": false,
+          "name": "store",
+          "type": "option"
+        },
         "verbose": {
           "allowNo": false,
           "description": "Increase the verbosity of the output.",
@@ -884,7 +903,7 @@
       "pluginName": "@shopify/cli",
       "pluginType": "core",
       "strict": true,
-      "summary": "Execute app operations."
+      "summary": "Execute bulk operations."
     },
     "app:function:build": {
       "aliases": [