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<!DOCTYPE html>
<html>
<head>
<!-- Hammer reload -->
<script>
setInterval(function(){
try {
if(typeof ws != 'undefined' && ws.readyState == 1){return true;}
ws = new WebSocket('ws://'+(location.host || 'localhost').split(':')[0]+':35353')
ws.onopen = function(){ws.onclose = function(){document.location.reload()}}
ws.onmessage = function(){
var links = document.getElementsByTagName('link');
for (var i = 0; i < links.length;i++) {
var link = links[i];
if (link.rel === 'stylesheet' && !link.href.match(/typekit/)) {
href = link.href.replace(/((&|\?)hammer=)[^&]+/,'');
link.href = href + (href.indexOf('?')>=0?'&':'?') + 'hammer='+(new Date().valueOf());
}
}
}
}catch(e){}
}, 1000)
</script>
<!-- /Hammer reload -->
<!-- Common part in the html/head section -->
<meta charset="utf-8">
<meta http-equiv="cleartype" content="on">
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<meta name="HandheldFriendly" content="True">
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<meta name="viewport" content="initial-scale=1.0">
<meta name="apple-mobile-web-app-capable" content="yes">
<meta name="apple-mobile-web-app-title" content="Unmetric">
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<meta name="msapplication-TileColor" content="#4c5bb7">
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<![endif]-->
<title>Unmetric</title>
</head>
<body class="company_pg">
<header class="header">
<div class="un_logo-wrap">
<a class="un_logo" href="index.html"><span>unmetric</span></a>
</div>
<nav class="main_nav-wrap">
<ul class="main_nav">
<li><a class="signup_link" href="signup.html">Sign Up for a Free Trial</a></li>
<li><a class="login_link" href="#">Login</a></li>
<li><a class="menu_link" href="#">Menu</a></li>
</ul>
</nav>
</header>
<div class="page_header company_header">
<div class="content">
<h1 class="page_title">Our Corporate HQ is in NYC, <span class="break-line">but our true location is on</span><span class="break-line"> the desktops of our clients.</span></h1>
</div>
<span class="scroll">↓</span>
</div>
<section class="section stage-sec ambition-sec">
<div class="content">
<div class="center-size11of12">
<h2>Ambition and Intent</h2>
<p class="intro">A lot of companies talk about passion, and we think that’s important too. But at Unmetric we talk about ambition, which is for every organization to have better intelligence in order to confidently make more informed business decisions and compete in the data-led economy.</p>
<p class="intro">We support this ambition with a laser-focused intent to enable ‘data heroes’ to understand their competitors efforts, uncover insights based on data, and unlock new social strategies for their brand(s).</p>
</div>
</div>
</section>
<section class="section inspiration-sec">
<div class="content w-pad">
<div class="right-size6of12">
<h2>Data is our Inspiration</h2>
<p class="intro">Data is certainly en vogue in the business world, and it’s become a bit of a cottage industry. Of course we love data, and we’re guessing you do too.
<p>If that’s the case, you might be interested in some of <a href="http://www.amazon.com/lm/RVETKNGV5ZKML/ref=cm_lm_pthnk_view?ie=UTF8&lm_bb=" target="_blank">these books</a>. If videos are more your thing, check out this list of <a href="http://www.ted.com/playlists/56/making_sense_of_too_much_data" target="_blank">TED talks</a> featuring brilliant insights on the deluge of data we face in our current culture. We especially like <a href="http://www.ted.com/talks/shyam_sankar_the_rise_of_human_computer_cooperation" target="_blank">this one</a> from Shyam Sankar on human-computer cooperation. In it he references <a href="http://en.wikipedia.org/wiki/J._C._R._Licklider" target="_blank">J.C.R. Licklider</a>, one of the titans of computer science and an early evangelist for the power of human-computer symbiosis, a concept that we’ve adopted as part of our methodology.</p>
</div>
</div>
</section>
<section class="section data_comp-sec">
<div class="content w-pad">
<div class="center-size1of1">
<h2>We’re More than a Data Company</h2>
<p class="intro">We’re a people company that happens to provide data (to other people). What type of people are we? The “let the girlfriend of a prospective employee interview the CEO before the boyfriend takes the job” kind. The “hangout with clients even after the party is over” kind. The “let a client sleep over at your house when he’s in town” kind. And yes, those are all true stories.</p>
</div>
<ul class="un_data-list">
<li class="un_data_li-sea">
<img src="assets/i/charts/sea-chart.png" alt="seasons-chart" />
<h4>Favorite Season</h4>
<p>At Unmetric we prefer snow balls to snocones with half of our employees saying Winter was their favorite season of the year.</p>
</li>
<li class="un_data_li-edu">
<img src="assets/i/charts/edu-chart.png" alt="seasons-chart" />
<h4>Level of Education</h4>
<p>More than a third of all employees have earned a post-graduate degree.</p>
</li>
<li class="un_data_li-trans">
<img src="assets/i/charts/trans-chart.png" alt="seasons-chart" />
<h4>Mode of Transportation</h4>
<p>80% of Unmetric's staff uses public transportation, takes a bike, or walks to work.</p>
</li>
<li class="un_data_li-pie">
<img src="assets/i/charts/pie-chart.png" alt="seasons-chart" />
<h4>Favorite Pie</h4>
<p>Data or dessert? While a little under 50% named apple their favorite pie, the rest voted for chart or 3.14 as their favorites.</p>
</li>
<li class="un_data_li-soc">
<img src="assets/i/charts/soc-chart.png" alt="seasons-chart" />
<h4>Social Engagement</h4>
<p>A majority of our employees claimed to be on more than five different social networks. We don't just crunch the numbers, we create them.</p>
</li>
</ul>
</div>
</section>
<section class="section bio-sec" id="exec">
<div class="content w-pad">
<h2 class="t-center">Executives</h2>
<div class="bio">
<img src="assets/i/avatars/lux.png" alt="Lakshmanan Narayan">
<h3>Lakshmanan Narayan</h3>
<h4>CEO + Co-founder</h4>
<p>Lux has 18 years of experience across media, Internet, advertising and entertainment, seven of them with the Interpublic Group, and then Unmetric, which he co-founded with fellow IIT/IIM-alumni Kumar and Joe.</p>
</div>
<div class="bio">
<img src="assets/i/avatars/kumar.png" alt="Kumar Krishnasami" />
<h3>Kumar Krishnasami</h3>
<h4>Head of Product & Co-founder</h4>
<p>Kumar has close to 2 decades of experience, in senior technology roles and across verticals, at JP Morgan Chase, Allstate Insurance, MCI Worldcom and startups. Before Unmetric, Kumar headed Vembu Labs.</p>
</div>
<div class="bio">
<img src="assets/i/avatars/jose.png" alt="Joseph Varghese" />
<h3>Joseph Varghese</h3>
<h4>Head of Technology & Co-founder</h4>
<p>Along with 18 years of experience, mostly in the SAP ecosystem as an independent consultant and with AkzoNobel, Joe also dabbled in other technology platforms and developed many products, some for his own amusement.</p>
</div>
<div class="bio">
<img src="assets/i/avatars/jay.png" alt="Jay Rampuria" />
<h3>Jay Rampuria</h3>
<h4>Head of Global Client Development</h4>
<p>Over a decade in senior level account and sales management with startups as well as Nielsen and Accenture. Jay brings in considerable expertise in digital and social media analytics, having partnered with global brands and their agencies.</p>
</div>
<div class="bio">
<img src="assets/i/avatars/tina.png" alt="Tina Lakshmanan" />
<h3>Tina Lakshmanan</h3>
<h4>Head of Finance & HR</h4>
<p>Lakyntina has over 17 years of experience in the Finance and Technology industries having worked with UTI MF, ABN AMRO and HCL. She currently has the responsibility of managing the Finance and HR functions in Unmetric Inc. </p>
</div>
<div class="bio">
<img src="assets/i/avatars/rick.png" alt="Rick Liebling" />
<h3>Rick Liebling</h3>
<h4>Head of Global Marketing</h4>
<p>Rick brings more than 15 years of agency experience to Unmetric, working across PR, digital, social and creative advertising disciplines on behalf of Fortune 500 brands. He is a frequent speaker at industry events.</p>
</div>
</div>
</section>
<section class="section advisors-sec">
<div class="content">
<div class="center-size10of12">
<h2>Advisors</h2>
<p class="intro">It’s easy for us to say we believe in our product, but it makes us proud to know that others do as well. Industry leaders have come on board to lend their expertise and knowledge and help us make Unmetric a great product for our customers.</p>
<ul class="advisors_list group">
<li>
<a href="https://www.linkedin.com/in/gregstuart" target="_blank">
<img class="avatar" src="assets/i/avatars/greg.jpg" alt="Greg Stuart">
<h4>Greg Stuart</h4>
</a>
</li>
<li>
<a href="https://www.linkedin.com/in/stephanieagresta" target="_blank">
<img class="avatar" src="assets/i/avatars/stephanie.jpg" alt="Stephanie Agresta">
<h4>Stephanie Agresta</h4>
</a>
</li>
<li>
<a href="https://www.linkedin.com/in/jaffejuice" target="_blank">
<img class="avatar" src="assets/i/avatars/jaffe.jpg" alt="Joseph Jaffe">
<h4>Joseph Jaffe</h4>
</a>
</li>
<li>
<a href="https://www.linkedin.com/in/baratunde" target="_blank">
<img class="avatar" src="assets/i/avatars/baratunde.jpg" alt="Baratunde Thurston" />
<h4>Baratunde Thurston</h4>
</a>
</li>
<li>
<a href="https://www.linkedin.com/pub/brian-condon/0/476/133" target="_blank">
<img class="avatar" src="assets/i/avatars/brian.jpg" alt="Brian Condon" />
<h4>Brian Condon</h4>
</a>
</li>
<li>
<a href="http://www.linkedin.com/in/adamkmiec" target="_blank">
<img class="avatar" src="assets/i/avatars/adam.png" alt="Adam Kmiec" />
<h4>Adam Kmiec</h4>
</a>
</li>
</ul>
</div>
</div>
</section>
<div class="cta-wrap">
<h4 class="">We’ve processed more than 100,000,000 pieces of microcontent over the 6 biggest social networks for 20,000+ brands from 30+ sectors, just for you.</h4>
<a class="btn-pri" href="#">Sign up for a free trial</a>
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