Roku Search is a tool that enables Roku users to search for movies, TV shows, TV specials, or an actor/actress/director. The results will then include content available across 100+ streaming partners.
Search Results Screen
Movie Details Screen
The advantage of using Roku Search is to provide another opportunity to convert users into viewers/subscribers of your channel. It can drive referral traffic, as well as channel installations, and maximize the value of your content.
To integrate this feature into your channel, see Roku Search documentation.