diff --git a/lib/cff/formatters/bibtex.rb b/lib/cff/formatters/bibtex.rb
index 230a621..3ce2095 100644
--- a/lib/cff/formatters/bibtex.rb
+++ b/lib/cff/formatters/bibtex.rb
@@ -1,6 +1,6 @@
 # frozen_string_literal: true
 
-# Copyright (c) 2018-2023 The Ruby Citation File Format Developers.
+# Copyright (c) 2018-2024 The Ruby Citation File Format Developers.
 #
 # Licensed under the Apache License, Version 2.0 (the "License");
 # you may not use this file except in compliance with the License.
@@ -45,13 +45,17 @@ class BibTeX < Formatter # :nodoc:
         month.downcase unless month.nil?
       end.freeze
 
+      # We need to escape these characters in titles and names, as per
+      # https://tex.stackexchange.com/questions/34580/escape-character-in-latex
+      ESCAPE_CHARS = Regexp.new(/([&%$#_{}])/)
+
       def self.format(model:, preferred_citation: true) # rubocop:disable Metrics
         model = select_and_check_model(model, preferred_citation)
         return if model.nil?
 
         values = {}
         values['author'] = actor_list(model.authors)
-        values['title'] = "{#{model.title}}"
+        values['title'] = "{#{l(model.title)}}"
 
         publication_type = bibtex_type(model)
         publication_data_from_model(model, publication_type, values)
@@ -79,7 +83,7 @@ def self.format(model:, preferred_citation: true) # rubocop:disable Metrics
       def self.publication_data_from_model(model, type, fields)
         ENTRY_TYPE_MAP[type].each do |field|
           if model.respond_to?(field)
-            fields[field] = model.send(field).to_s
+            fields[field] = l(model.send(field).to_s)
           else
             field = field.chomp('!')
             fields[field] = send("#{field}_from_model", model)
@@ -108,9 +112,9 @@ def self.address_from_model(model)
       # BibTeX 'institution' could be grabbed from an author's affiliation, or
       # provided explicitly.
       def self.institution_from_model(model)
-        return model.institution.name unless model.institution.empty?
+        return l(model.institution.name) unless model.institution.empty?
 
-        model.authors.first.affiliation
+        l(model.authors.first.affiliation)
       end
 
       # BibTeX 'school' is CFF 'institution'.
@@ -125,7 +129,7 @@ def self.type_from_model(model)
 
       # BibTeX 'booktitle' is CFF 'collection-title'.
       def self.booktitle_from_model(model)
-        model.collection_title
+        l(model.collection_title)
       end
 
       # BibTeX 'editor' is CFF 'editors' or 'editors-series'.
@@ -138,11 +142,11 @@ def self.editor_from_model(model)
       end
 
       def self.publisher_from_model(model)
-        model.publisher.empty? ? '' : model.publisher.name
+        model.publisher.empty? ? '' : l(model.publisher.name)
       end
 
       def self.series_from_model(model)
-        model.conference.empty? ? '' : model.conference.name
+        model.conference.empty? ? '' : l(model.conference.name)
       end
 
       # If we're citing a conference paper, try and use the date of the
@@ -182,9 +186,9 @@ def self.bibtex_type(model) # rubocop:disable Metrics/CyclomaticComplexity
         end
       end
 
-      def self.format_actor(author)
-        return "{#{author.name}}" if author.is_a?(Entity)
-        return author.alias if author.family_names.empty? && author.given_names.empty?
+      def self.format_actor(author) # rubocop:disable Metrics/AbcSize
+        return "{#{l(author.name)}}" if author.is_a?(Entity)
+        return l(author.alias) if author.family_names.empty? && author.given_names.empty?
 
         particle =
           author.name_particle.empty? ? '' : "#{author.name_particle} "
@@ -209,6 +213,12 @@ def self.generate_citekey(fields)
 
         Util.parameterize(reference)
       end
+
+      # Escape a string to preserve special characters in LaTeX output.
+      # Used in many places, so short method name to preserve reading flow.
+      def self.l(string)
+        string.gsub(ESCAPE_CHARS, '\\\\\1')
+      end
     end
   end
 end
diff --git a/test/files/formatted/preferred-citation-conference-paper-with-escapes.apa b/test/files/formatted/preferred-citation-conference-paper-with-escapes.apa
new file mode 100644
index 0000000..143a9e8
--- /dev/null
+++ b/test/files/formatted/preferred-citation-conference-paper-with-escapes.apa
@@ -0,0 +1 @@
+Haines, R., & The {curly_braces} Collective. (2021). CFF is #1, 100% [Conference paper]. Software Credit for Fun & Profit ($$$). https://doi.org/10.5281/zenodo.1184077
diff --git a/test/files/formatted/preferred-citation-conference-paper-with-escapes.bibtex b/test/files/formatted/preferred-citation-conference-paper-with-escapes.bibtex
new file mode 100644
index 0000000..a062bc3
--- /dev/null
+++ b/test/files/formatted/preferred-citation-conference-paper-with-escapes.bibtex
@@ -0,0 +1,11 @@
+@inproceedings{Haines_CFF_is_1_2021,
+author = {Haines, Robert and {The \{curly\_braces\} Collective}},
+booktitle = {Software Credit for Fun \& Profit (\$\$\$)},
+doi = {10.5281/zenodo.1184077},
+month = sep,
+publisher = {The CFF \& Friends},
+series = {Software Credit \#1},
+title = {{CFF is \#1, 100\%}},
+url = {https://github.com/citation-file-format/ruby-cff},
+year = {2021}
+}
diff --git a/test/files/formatted/preferred-citation-journal-with-escapes.apa b/test/files/formatted/preferred-citation-journal-with-escapes.apa
new file mode 100644
index 0000000..2c6b641
--- /dev/null
+++ b/test/files/formatted/preferred-citation-journal-with-escapes.apa
@@ -0,0 +1 @@
+Haines, R. (2024). CFF for the $%&#_{} win. Journal of Maths & Philosophy, 1(1)
diff --git a/test/files/formatted/preferred-citation-journal-with-escapes.bibtex b/test/files/formatted/preferred-citation-journal-with-escapes.bibtex
new file mode 100644
index 0000000..3fc79ed
--- /dev/null
+++ b/test/files/formatted/preferred-citation-journal-with-escapes.bibtex
@@ -0,0 +1,9 @@
+@article{Haines_CFF_for_the_2024,
+author = {Haines, Robert},
+journal = {Journal of Maths \& Philosophy},
+month = jan,
+number = {1},
+title = {{CFF for the \$\%\&\#\_\{\} win}},
+volume = {1},
+year = {2024}
+}
diff --git a/test/files/formatted/software-with-escapes.apa b/test/files/formatted/software-with-escapes.apa
new file mode 100644
index 0000000..d93323f
--- /dev/null
+++ b/test/files/formatted/software-with-escapes.apa
@@ -0,0 +1 @@
+Haines, R., & The {curly_braces} Collective. (2024). Software that uses the following symbols: &, %, $, # (Version 0.0.1-alpha) [Computer software]
diff --git a/test/files/formatted/software-with-escapes.bibtex b/test/files/formatted/software-with-escapes.bibtex
new file mode 100644
index 0000000..a3aab55
--- /dev/null
+++ b/test/files/formatted/software-with-escapes.bibtex
@@ -0,0 +1,7 @@
+@software{Haines_Software_that_uses_2024,
+author = {Haines, Robert and {The \{curly\_braces\} Collective}},
+month = jan,
+title = {{Software that uses the following symbols: \&, \%, \$, \#}},
+version = {0.0.1-alpha},
+year = {2024}
+}
diff --git a/test/files/formatter/preferred-citation-conference-paper-with-escapes.cff b/test/files/formatter/preferred-citation-conference-paper-with-escapes.cff
new file mode 100644
index 0000000..61276a2
--- /dev/null
+++ b/test/files/formatter/preferred-citation-conference-paper-with-escapes.cff
@@ -0,0 +1,36 @@
+# A report preferred-citation
+
+cff-version: 1.2.0
+message: If you use this software in your work, please cite it using the following metadata
+title: Ruby CFF Library
+authors:
+- family-names: Haines
+  given-names: Robert
+  affiliation: The University of Manchester
+keywords:
+- ruby
+- credit
+- citation
+- cff
+version: 0.9.0
+date-released: 2021-09-21
+license: Apache-2.0
+repository-artifact: https://rubygems.org/gems/cff
+type: software
+preferred-citation:
+  type: conference-paper
+  conference:
+    name: "Software Credit #1"
+  title: "CFF is #1, 100%"
+  authors:
+  - family-names: Haines
+    given-names: Robert
+    affiliation: The University of Manchester
+  - name: "The {curly_braces} Collective"
+  publisher:
+    name: The CFF & Friends
+  collection-title: Software Credit for Fun & Profit ($$$)
+  month: 9
+  year: 2021
+  url: https://github.com/citation-file-format/ruby-cff
+  doi: 10.5281/zenodo.1184077
diff --git a/test/files/formatter/preferred-citation-journal-with-escapes.cff b/test/files/formatter/preferred-citation-journal-with-escapes.cff
new file mode 100644
index 0000000..99fc2cc
--- /dev/null
+++ b/test/files/formatter/preferred-citation-journal-with-escapes.cff
@@ -0,0 +1,23 @@
+# Note this is a made up entry.
+
+cff-version: 1.2.0
+message: If you use this software in your work, please cite it using the following metadata
+title: Ruby-CFF
+authors:
+- family-names: Haines
+  given-names: Robert
+version: 0.1
+date-released: 2024-01-16
+
+# JOSS paper as preferred citation
+preferred-citation:
+  authors:
+    - family-names: Haines
+      given-names: Robert
+  journal: Journal of Maths & Philosophy
+  month: 1
+  title: "CFF for the $%&#_{} win"
+  type: article
+  volume: 1
+  issue: 1
+  year: 2024
diff --git a/test/files/formatter/software-with-escapes.cff b/test/files/formatter/software-with-escapes.cff
new file mode 100644
index 0000000..13b633d
--- /dev/null
+++ b/test/files/formatter/software-with-escapes.cff
@@ -0,0 +1,9 @@
+cff-version: 1.2.0
+message: "If you use this software, please cite it as below."
+authors:
+  - family-names: Haines
+    given-names: Robert
+  - name: "The {curly_braces} Collective"
+title: "Software that uses the following symbols: &, %, $, #"
+version: 0.0.1-alpha
+date-released: 2024-01-16