diff --git a/README.md b/README.md
index d0a2f4f..30d7303 100644
--- a/README.md
+++ b/README.md
@@ -6,7 +6,7 @@ AI-powered GitHub workflows for Elastic repositories.
 
 Full documentation lives at https://elastic.github.io/ai-github-actions/.
 
-- GitHub Agent Workflows (recommended): https://elastic.github.io/ai-github-actions/workflows/gh-agent-workflows/
+- Elastic AI Software Factory (GitHub Agent Workflows, recommended): https://elastic.github.io/ai-github-actions/workflows/gh-agent-workflows/
 - Legacy Claude Composite Actions: https://elastic.github.io/ai-github-actions/workflows/claude-workflows/
 - Developing: https://elastic.github.io/ai-github-actions/developing/
 - Security: https://elastic.github.io/ai-github-actions/security/
@@ -16,9 +16,14 @@ Full documentation lives at https://elastic.github.io/ai-github-actions/.
 
 ## Overview
 
-- GitHub Agent Workflows are the primary/recommended path and provide safe-output guardrails with configurable engines.
+- Elastic AI Software Factory (GitHub Agent Workflows) is the primary/recommended path and provides safe-output guardrails with configurable engines.
 - Claude Composite Actions remain supported as a legacy option with RO/RWX/RWXP permission variants.
 
+## Top recommended workflows
+
+- Starter repo operations set: `pr-review`, `issue-triage`, `mention-in-issue`, `mention-in-pr`, `pr-actions-detective`
+- Continuous improvement set: `bug-hunter`, `bug-exterminator`, `code-simplifier`, `docs-patrol`, `newbie-contributor-patrol`, `small-problem-fixer`, `stale-issues`, `test-improver`, `breaking-change-detector`, `code-duplication-detector`, `update-pr-body`
+
 ## Quick setup script
 
 Run from the repository you want to configure (requires `gh` (authenticated via `gh auth login`), `git`, and `curl`):
diff --git a/docs/index.md b/docs/index.md
index 12f15ae..6ff7442 100644
--- a/docs/index.md
+++ b/docs/index.md
@@ -4,7 +4,7 @@
 
 AI-powered GitHub workflows for Elastic repositories.
 
-## Recommended approach
+## Elastic AI Software Factory (recommended)
 
 | Feature | GitHub Agent Workflows |
 | --- | --- |
@@ -12,12 +12,36 @@ AI-powered GitHub workflows for Elastic repositories.
 | Install | Copy trigger YAML (recommended) |
 | Guardrails | Safe-outputs framework (structured API outputs) |
 | Customization | `additional-instructions`, `setup-commands`, or full shim edit |
+| Also called | Elastic AI Software Factory |
 
-GitHub Agent Workflows are recommended for all new deployments and ongoing maintenance.
+Elastic AI Software Factory (GitHub Agent Workflows) is recommended for all new deployments and ongoing maintenance.
+
+## Top recommended workflows
+
+### Starter repo operations set
+
+- `pr-review`
+- `issue-triage`
+- `mention-in-issue`
+- `mention-in-pr`
+- `pr-actions-detective`
+
+### Continuous improvement add-ons
+
+- `bug-hunter` + `bug-exterminator`
+- `code-simplifier`
+- `docs-patrol`
+- `newbie-contributor-patrol`
+- `small-problem-fixer`
+- `stale-issues`
+- `test-improver`
+- `breaking-change-detector`
+- `code-duplication-detector`
+- `update-pr-body`
 
 ## Workflows
 
-- [GitHub Agent Workflows](workflows/gh-agent-workflows.md)
+- [Elastic AI Software Factory (GitHub Agent Workflows)](workflows/gh-agent-workflows.md)
 
 ## Legacy
 
diff --git a/docs/workflows/gh-agent-workflows.md b/docs/workflows/gh-agent-workflows.md
index 4e9f8a8..4f46977 100644
--- a/docs/workflows/gh-agent-workflows.md
+++ b/docs/workflows/gh-agent-workflows.md
@@ -1,6 +1,6 @@
-# GitHub Agent Workflows
+# Elastic AI Software Factory (GitHub Agent Workflows)
 
-GitHub Agentic Workflows with safe-output guardrails. Engine and model are configurable per workflow, and updates are delivered via the `v0` tag.
+Elastic AI Software Factory is built on GitHub Agent Workflows with safe-output guardrails. Engine and model are configurable per workflow, and updates are delivered via the `v0` tag.
 
 ## Install (caller-based, recommended)
 
@@ -21,6 +21,13 @@ jobs:
 
 Each workflow directory contains an `example.yml` starter and a README for trigger details, inputs, and safe outputs.
 
+## Recommended workflow sets
+
+The quick setup script includes two opinionated sets:
+
+- **Starter repo operations set (default):** `pr-review`, `issue-triage`, `mention-in-issue`, `mention-in-pr`, `pr-actions-detective`
+- **Continuous improvement add-ons (`--continuous-improvement`):** `bug-hunter`, `bug-exterminator`, `code-simplifier`, `docs-patrol`, `newbie-contributor-patrol`, `small-problem-fixer`, `stale-issues`, `test-improver`, `breaking-change-detector`, `code-duplication-detector`, `update-pr-body`
+
 ## Available workflows
 
 ### Base workflows
diff --git a/mkdocs.yml b/mkdocs.yml
index 159fc7a..aa4cc53 100644
--- a/mkdocs.yml
+++ b/mkdocs.yml
@@ -11,7 +11,7 @@ hooks:
 nav:
   - Home: index.md
   - Workflows:
-      - GitHub Agent Workflows:
+      - Elastic AI Software Factory (GitHub Agent Workflows):
           - Overview: workflows/gh-agent-workflows.md
           - Base Workflows:
               - Scheduled Audit: workflows/gh-agent-workflows/scheduled-audit.md