Standing for "lab", the conical flask is consisted of four simple but unique patterns, conveying our 3 main characteristics: simple, mysterious and powerful.
- The interior of the conical flask is hollowed out, leaving space for a "K".
- The vertexes are rounded, while the inside is sharp, which represents our value of the blend of delicacy and force.
- The conical flask has a tilt of 37 degrees.
- Its colors are well designed to fit whenever the light or dark backgrounds, indicating that we are infinitely adaptable.
Hint:
- Leave space for the logo to breath.
- You may use it as an icon when refering to Katorly Lab.
- Please DO NOT remake one on your own and refer it to us.
We use Outfit font for our wordmark, for the font is perfect, modern, clean and rounded with slight contrast.
- There are only two colors of the wordmark, when the background is light, use the default one; when the background is dimmed, use the light one.
Hint:
- Leave space for the wordmark to breath just like you when displaying it.
- Use it in situations where you can only display words, or pairing it with other wordmarks showing partnerships.
- Please DO NOT type the wordmark out.
We use exquisite and easier-to-read fonts.
- The sans serif font Lexend is intended to reduce visual stress and improve reading performance.
- The serif typeface font Crimson Pro is contemporary, clear and classic.
The fonts are licensed under the Open Font License.
Use the 50%-transparent white logo as a watermark.
If the target position of the watermark in the image is completely white, use the 50%-transparent colored logo as a watermark instead.
- Its size should be 5% smaller than the image.
- When adding it to an image that is
X * Ylarge, its position(x, y)should be at:(0.95 * X, Y - 0.05 * X).
