RetailSalesAnalytics.json

{"paragraphs":[{"config":{"colWidth":12,"graph":{"mode":"table","height":300,"optionOpen":false,"keys":[],"values":[],"groups":[],"scatter":{}},"enabled":true,"editorMode":"ace/mode/markdown"},"settings":{"params":{},"forms":{}},"jobName":"paragraph_1475192407336_1028277716","id":"20160929-234007_1296577841","dateCreated":"2016-09-29T23:40:07+0000","status":"FINISHED","progressUpdateIntervalMs":500,"$$hashKey":"object:88","text":"%md\n# Revenue by Country\n\nThe pie chart below shows the distribution of revenue per country for the top 5 countries purchasing online. The table below shows a drill down on the number of customers, transactions, the average size of the basket and metrics on the amount of purchases. It appears clearly that **United Kingdom** is the main source of revenue, with the largest customer base, and the largest Number of transactions.\n\n","dateUpdated":"2016-09-29T23:42:32+0000","dateFinished":"2016-09-29T23:42:32+0000","dateStarted":"2016-09-29T23:42:32+0000","result":{"code":"SUCCESS","type":"HTML","msg":"<h1>Revenue by Country</h1>\n<p>The pie chart below shows the distribution of revenue per country for the top 5 countries purchasing online. The table below shows a drill down on the number of customers, transactions, the average size of the basket and metrics on the amount of purchases. It appears clearly that <strong>United Kingdom</strong> is the main source of revenue, with the largest customer base, and the largest Number of transactions.</p>\n"},"focus":true},{"config":{"colWidth":4,"graph":{"mode":"pieChart","height":555.5556030273438,"optionOpen":false,"keys":[{"name":"Country","index":0,"aggr":"sum"}],"values":[{"name":"RevenueByCountry","index":1,"aggr":"sum"}],"groups":[],"scatter":{"xAxis":{"name":"Country","index":0,"aggr":"sum"},"yAxis":{"name":"RevenueByCountry","index":1,"aggr":"sum"}}},"enabled":true,"editorMode":"ace/mode/scala","editorHide":true},"settings":{"params":{},"forms":{}},"jobName":"paragraph_1475192521778_1838744434","id":"20160929-234201_1518675455","dateCreated":"2016-09-29T23:42:01+0000","status":"FINISHED","progressUpdateIntervalMs":500,"focus":true,"$$hashKey":"object:228","dateUpdated":"2016-09-29T23:47:36+0000","dateFinished":"2016-09-29T23:44:19+0000","dateStarted":"2016-09-29T23:44:14+0000","result":{"code":"SUCCESS","type":"TABLE","msg":"Country\tRevenueByCountry\nUnited Kingdom\t9025223\nNetherlands\t285447\nEIRE\t283454\nGermany\t228868\nFrance\t209716\n","comment":"","msgTable":[[{"key":"RevenueByCountry","value":"United Kingdom"},{"key":"RevenueByCountry","value":"9025223"}],[{"value":"Netherlands"},{"value":"285447"}],[{"value":"EIRE"},{"value":"283454"}],[{"value":"Germany"},{"value":"228868"}],[{"value":"France"},{"value":"209716"}]],"columnNames":[{"name":"Country","index":0,"aggr":"sum"},{"name":"RevenueByCountry","index":1,"aggr":"sum"}],"rows":[["United Kingdom","9025223"],["Netherlands","285447"],["EIRE","283454"],["Germany","228868"],["France","209716"]]},"text":"%sql\n-- Revenue Aggregate By Country for top 5 countries\nselect Country, ceil(sum(totalprice)) as RevenueByCountry\nfrom retailsales\nwhere totalprice > 0\ngroup by Country\norder by  RevenueByCountry desc\nlimit 5"},{"config":{"colWidth":8,"graph":{"mode":"table","height":570,"optionOpen":false,"keys":[],"values":[],"groups":[],"scatter":{}},"enabled":true,"editorHide":true},"settings":{"params":{},"forms":{}},"jobName":"paragraph_1475192582441_-1951973585","id":"20160929-234302_2108430917","dateCreated":"2016-09-29T23:43:02+0000","status":"FINISHED","progressUpdateIntervalMs":500,"focus":true,"$$hashKey":"object:324","dateUpdated":"2016-09-29T23:48:08+0000","dateFinished":"2016-09-29T23:45:20+0000","dateStarted":"2016-09-29T23:44:38+0000","result":{"code":"SUCCESS","type":"TABLE","msg":"Country\tNumCustomers\tNumTransactions\tAvgNumItems\tMinAmtperCustomer\tMaxAmtperCustomer\tAvgAmtperCustomer\tStdDevAmtperCustomer\nUnited Kingdom\t3920\t18018\t27\t1\t168470\t501\t1782\nGermany\t94\t457\t20\t3\t9342\t501\t609\nFrance\t87\t392\t22\t5\t8896\t535\t685\nNetherlands\t9\t94\t26\t3\t20278\t3037\t4468\nEIRE\t3\t288\t28\t2\t16775\t985\t1613\n","comment":"","msgTable":[[{"key":"NumCustomers","value":"United Kingdom"},{"key":"NumCustomers","value":"3920"},{"key":"NumCustomers","value":"18018"},{"key":"NumCustomers","value":"27"},{"key":"NumCustomers","value":"1"},{"key":"NumCustomers","value":"168470"},{"key":"NumCustomers","value":"501"},{"key":"NumCustomers","value":"1782"}],[{"key":"NumTransactions","value":"Germany"},{"key":"NumTransactions","value":"94"},{"key":"NumTransactions","value":"457"},{"key":"NumTransactions","value":"20"},{"key":"NumTransactions","value":"3"},{"key":"NumTransactions","value":"9342"},{"key":"NumTransactions","value":"501"},{"key":"NumTransactions","value":"609"}],[{"key":"AvgNumItems","value":"France"},{"key":"AvgNumItems","value":"87"},{"key":"AvgNumItems","value":"392"},{"key":"AvgNumItems","value":"22"},{"key":"AvgNumItems","value":"5"},{"key":"AvgNumItems","value":"8896"},{"key":"AvgNumItems","value":"535"},{"key":"AvgNumItems","value":"685"}],[{"key":"MinAmtperCustomer","value":"Netherlands"},{"key":"MinAmtperCustomer","value":"9"},{"key":"MinAmtperCustomer","value":"94"},{"key":"MinAmtperCustomer","value":"26"},{"key":"MinAmtperCustomer","value":"3"},{"key":"MinAmtperCustomer","value":"20278"},{"key":"MinAmtperCustomer","value":"3037"},{"key":"MinAmtperCustomer","value":"4468"}],[{"key":"MaxAmtperCustomer","value":"EIRE"},{"key":"MaxAmtperCustomer","value":"3"},{"key":"MaxAmtperCustomer","value":"288"},{"key":"MaxAmtperCustomer","value":"28"},{"key":"MaxAmtperCustomer","value":"2"},{"key":"MaxAmtperCustomer","value":"16775"},{"key":"MaxAmtperCustomer","value":"985"},{"key":"MaxAmtperCustomer","value":"1613"}]],"columnNames":[{"name":"Country","index":0,"aggr":"sum"},{"name":"NumCustomers","index":1,"aggr":"sum"},{"name":"NumTransactions","index":2,"aggr":"sum"},{"name":"AvgNumItems","index":3,"aggr":"sum"},{"name":"MinAmtperCustomer","index":4,"aggr":"sum"},{"name":"MaxAmtperCustomer","index":5,"aggr":"sum"},{"name":"AvgAmtperCustomer","index":6,"aggr":"sum"},{"name":"StdDevAmtperCustomer","index":7,"aggr":"sum"}],"rows":[["United Kingdom","3920","18018","27","1","168470","501","1782"],["Germany","94","457","20","3","9342","501","609"],["France","87","392","22","5","8896","535","685"],["Netherlands","9","94","26","3","20278","3037","4468"],["EIRE","3","288","28","2","16775","985","1613"]]},"text":"%sql\n-- Sales Metrics by country for top 5 countries\nWITH InvoiceAmount AS (Select country, customerid, invoiceno, count(distinct Stockcode) as NumItems, sum(totalprice) as InvoiceTotal from retailsales where totalprice > 0 and Country in ('United Kingdom','Netherlands','EIRE','Germany','France') group by country,invoiceno,customerid)\nselect Country, count(distinct customerid) as NumCustomers, count(distinct invoiceno) as NumTransactions, ceil(avg(NumItems)) as AvgNumItems, ceil(min(InvoiceTotal)) as MinAmtperCustomer, ceil(max(InvoiceTotal)) as MaxAmtperCustomer, ceil(avg(InvoiceTotal)) as AvgAmtperCustomer, ceil(std(InvoiceTotal)) as StdDevAmtperCustomer from InvoiceAmount\ngroup by Country\norder by NumCustomers desc"},{"text":"%md\n## Daily and Hourly Sales Activity\n\nThe two following graphs show the daily sales activity over the year, and per hour of the day. It is interesting to note that the most active day was on day 336 of the year 2010, which is December 2nd 2010. The hourly activity shows that the peak hours are 10 am to 3 pm, with a peak at 12pm-1pm during lunch break with 3220 visits during that hour.","dateUpdated":"2016-09-29T23:51:34+0000","config":{"colWidth":12,"graph":{"mode":"table","height":300,"optionOpen":false,"keys":[],"values":[],"groups":[],"scatter":{}},"enabled":true,"editorMode":"ace/mode/markdown","editorHide":true},"settings":{"params":{},"forms":{}},"jobName":"paragraph_1475192795379_-1394332867","id":"20160929-234635_579354262","result":{"code":"SUCCESS","type":"HTML","msg":"<h2>Daily and Hourly Sales Activity</h2>\n<p>The two following graphs show the daily sales activity over the year, and per hour of the day. It is interesting to note that the most active day was on day 336 of the year 2010, which is December 2nd 2010. The hourly activity shows that the peak hours are 10 am to 3 pm, with a peak at 12pm-1pm during lunch break with 3220 visits during that 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hour(Invoicedate) as HourDay,Invoiceno, totalprice from retailsales where totalprice > 0)\nselect HourDay, count(distinct Invoiceno) as NumVisits, ceil(sum(totalprice)) as TotalAmt from HourlySales group by HourDay order by 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Basket Analysis\n\nThe first graph shows the basket size distribution. It appears that most customers mostly purchase a single item from the website, but a few customers are actually buying many items from 20 to 40 items. The second graph shows the top 20 popular items.","dateUpdated":"2016-09-29T23:53:18+0000","config":{"colWidth":12,"graph":{"mode":"table","height":300,"optionOpen":false,"keys":[],"values":[],"groups":[],"scatter":{}},"enabled":true,"editorMode":"ace/mode/markdown","editorHide":true},"settings":{"params":{},"forms":{}},"jobName":"paragraph_1475193129358_894780238","id":"20160929-235209_366137022","result":{"code":"SUCCESS","type":"HTML","msg":"<h1>Market Basket Analysis</h1>\n<p>The first graph shows the basket size distribution. It appears that most customers mostly purchase a single item from the website, but a few customers are actually buying many items from 20 to 40 items. 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base.</p>\n"},"dateCreated":"2016-09-29T23:52:19+0000","dateStarted":"2016-09-29T23:53:50+0000","dateFinished":"2016-09-29T23:53:50+0000","status":"FINISHED","progressUpdateIntervalMs":500,"focus":true,"$$hashKey":"object:2082"},{"config":{"colWidth":12,"graph":{"mode":"multiBarChart","height":300,"optionOpen":false,"keys":[{"name":"CustomerLifeValue","index":0,"aggr":"sum"}],"values":[{"name":"NumCustomers","index":1,"aggr":"sum"}],"groups":[],"scatter":{"xAxis":{"name":"CustomerLifeValue","index":0,"aggr":"sum"},"yAxis":{"name":"NumCustomers","index":1,"aggr":"sum"}}},"enabled":true,"editorHide":true},"settings":{"params":{},"forms":{}},"jobName":"paragraph_1475192764788_-836492934","id":"20160929-234604_895142194","dateCreated":"2016-09-29T23:46:04+0000","status":"FINISHED","progressUpdateIntervalMs":500,"focus":true,"$$hashKey":"object:782","dateUpdated":"2016-09-29T23:54:05+0000","dateFinished":"2016-09-29T23:52:30+0000","dateStarted":"2016-09-29T23:52:09+0000","result":{"code":"SUCCESS","type":"TABLE","msg":"CustomerLifeValue\tNumCustomers\n1000\t2670\n2000\t765\n3000\t347\n4000\t182\n5000\t99\n6000\t66\n7000\t46\n8000\t26\n9000\t19\n10000\t14\n11000\t14\n12000\t9\n13000\t9\n14000\t8\n15000\t4\n16000\t1\n17000\t6\n18000\t6\n19000\t2\n20000\t2\n21000\t2\n22000\t3\n26000\t1\n27000\t2\n29000\t4\n32000\t2\n34000\t2\n35000\t1\n38000\t2\n40000\t1\n41000\t1\n43000\t1\n45000\t1\n51000\t1\n52000\t1\n55000\t1\n57000\t1\n59000\t2\n61000\t1\n66000\t2\n67000\t1\n78000\t1\n82000\t1\n92000\t1\n118000\t1\n125000\t1\n144000\t1\n169000\t1\n195000\t1\n260000\t1\n281000\t1\n","comment":"","msgTable":[[{"key":"NumCustomers","value":"1000"},{"key":"NumCustomers","value":"2670"}],[{"value":"2000"},{"value":"765"}],[{"value":"3000"},{"value":"347"}],[{"value":"4000"},{"value":"182"}],[{"value":"5000"},{"value":"99"}],[{"value":"6000"},{"value":"66"}],[{"value":"7000"},{"value":"46"}],[{"value":"8000"},{"value":"26"}],[{"value":"9000"},{"value":"19"}],[{"value":"10000"},{"value":"14"}],[{"value":"11000"},{"value":"14"}],[{"value":"12000"},{"value":"9"}],[{"value":"13000"},{"value":"9"}],[{"value":"14000"},{"value":"8"}],[{"value":"15000"},{"value":"4"}],[{"value":"16000"},{"value":"1"}],[{"value":"17000"},{"value":"6"}],[{"value":"18000"},{"value":"6"}],[{"value":"19000"},{"value":"2"}],[{"value":"20000"},{"value":"2"}],[{"value":"21000"},{"value":"2"}],[{"value":"22000"},{"value":"3"}],[{"value":"26000"},{"value":"1"}],[{"value":"27000"},{"value":"2"}],[{"value":"29000"},{"value":"4"}],[{"value":"32000"},{"value":"2"}],[{"value":"34000"},{"value":"2"}],[{"value":"35000"},{"value":"1"}],[{"value":"38000"},{"value":"2"}],[{"value":"40000"},{"value":"1"}],[{"value":"41000"},{"value":"1"}],[{"value":"43000"},{"value":"1"}],[{"value":"45000"},{"value":"1"}],[{"value":"51000"},{"value":"1"}],[{"value":"52000"},{"value":"1"}],[{"value":"55000"},{"value":"1"}],[{"value":"57000"},{"value":"1"}],[{"value":"59000"},{"value":"2"}],[{"value":"61000"},{"value":"1"}],[{"value":"66000"},{"value":"2"}],[{"value":"67000"},{"value":"1"}],[{"value":"78000"},{"value":"1"}],[{"value":"82000"},{"value":"1"}],[{"value":"92000"},{"value":"1"}],[{"value":"118000"},{"value":"1"}],[{"value":"125000"},{"value":"1"}],[{"value":"144000"},{"value":"1"}],[{"value":"169000"},{"value":"1"}],[{"value":"195000"},{"value":"1"}],[{"value":"260000"},{"value":"1"}],[{"value":"281000"},{"value":"1"}]],"columnNames":[{"name":"CustomerLifeValue","index":0,"aggr":"sum"},{"name":"NumCustomers","index":1,"aggr":"sum"}],"rows":[["1000","2670"],["2000","765"],["3000","347"],["4000","182"],["5000","99"],["6000","66"],["7000","46"],["8000","26"],["9000","19"],["10000","14"],["11000","14"],["12000","9"],["13000","9"],["14000","8"],["15000","4"],["16000","1"],["17000","6"],["18000","6"],["19000","2"],["20000","2"],["21000","2"],["22000","3"],["26000","1"],["27000","2"],["29000","4"],["32000","2"],["34000","2"],["35000","1"],["38000","2"],["40000","1"],["41000","1"],["43000","1"],["45000","1"],["51000","1"],["52000","1"],["55000","1"],["57000","1"],["59000","2"],["61000","1"],["66000","2"],["67000","1"],["78000","1"],["82000","1"],["92000","1"],["118000","1"],["125000","1"],["144000","1"],["169000","1"],["195000","1"],["260000","1"],["281000","1"]]},"text":"%sql\n-- Customer Lifetime Value distribution by intervals of 1000 GBPs\nwith CLV as (select customerid, count(distinct invoiceno) as NumTransactions, ceil(sum(totalprice)/1000)*1000 as CustomerLifeValue from retailsales where customerid is not null and totalprice > 0 group by customerid)\nselect distinct CustomerLifeValue, count(CustomerLifeValue) as NumCustomers from CLV group by CustomerLifeValue order by CustomerLifeValue asc"},{"config":{"colWidth":12,"graph":{"mode":"table","height":300,"optionOpen":false,"keys":[],"values":[],"groups":[],"scatter":{}},"enabled":true},"settings":{"params":{},"forms":{}},"jobName":"paragraph_1475193230095_48872293","id":"20160929-235350_845783558","dateCreated":"2016-09-29T23:53:50+0000","status":"READY","progressUpdateIntervalMs":500,"focus":true,"$$hashKey":"object:2014"}],"name":"Retail Sales Analytics","id":"2BWKUN3V6","angularObjects":{"2BW4S5NJ4:shared_process":[],"2BY1Y2HJG:shared_process":[],"2BVYH21ZJ:shared_process":[],"2BV6637D6:shared_process":[],"2BX5CPDSX:shared_process":[],"2BWHGGFZJ:shared_process":[]},"config":{"looknfeel":"default"},"info":{}}