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In this Exploratory Data Analysis (EDA) project we'll clean up the data and prepare a report that gives insight into the shopping habits of Instacart customers.

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Exploratory Data Analysis - Shopping habits of Instacart Customers

Instacart is a grocery delivery platform where customers can place a grocery order and have it delivered to them, similar to how Uber Eats and Door Dash work. This particular dataset was publicly released by Instacart in 2017 for a Kaggle competition.

In this Exploratory Data Analysis (EDA) project we'll clean up the data and prepare a report that gives insight into the shopping habits of Instacart customers.

Project Goal

  1. To clean up the data and prepare a report that gives insight into the shopping habits of Instacart customers.
  2. Provide a brief explanation of the results after answering each question.
  3. Make plots that communicate your results.

Points Analyzed

  • Verify that the 'order_hour_of_day' and 'order_dow' values in the orders tables are sensible
  • What time of day do people shop for groceries?
  • What day of the week do people shop for groceries?
  • How long do people wait until placing another order?
  • Is there a difference in 'order_hour_of_day' distributions on Wednesdays and Saturdays?
  • What's the distribution for the number of orders per customer?
  • What are the top 20 popular products?
  • How many items do people typically buy in one order?
  • What are the top 20 items that are reordered most frequently?
  • What are the top 20 items that people put in their carts first?

Libraries Used

  1. pandas
  2. numpy
  3. matplotlib

Kaggle Notebook Link

EDA: Shopping Habits of Instacart Cutomers

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In this Exploratory Data Analysis (EDA) project we'll clean up the data and prepare a report that gives insight into the shopping habits of Instacart customers.

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