App Store Screenshots

This tutorial is written by https://hotpot.ai. Hotpot helps you create attractive App Store screenshots, Google Play screenshots, Chrome Store screenshots, app icons, and other graphics for apps, extensions, and side projects.

This is a companion article to the one on Google Play Screenshots.

The goal with these posts is to help developers understand the requirements and best practices for marketing apps on the App Store and Google Play.

We cross-post here on GitHub for developer convenience.

App Store Screenshot Examples

Click here to see examples of App Store screenshots from Hotpot Design. These examples include all iOS devices required for App Store inclusion, including the iPhone 8 Plus, iPhone XS Max, and iPad Pro.

Overview

App screenshots are crucial for engaging users on the App Store, Google Play, and the Chrome Store. With almost one million apps competing for user attention, studies show many consumers only browse for a few seconds before deciding whether to download an app.

App Store Screenshot Sizes

The following screenshot sizes are required for the Apple App Store, although Apple lets developers submit screenshots for only the iPhone XS Max and 12.9-Inch iPad Pro. The App Store automatically downsizes these screenshots to the other device sizes. If you're tight on time and budget, we recommend this approach rather than creating individual screenshots for each device. There is no proof device-specific screenshots influence download rates.

• iPhone XS Max/XR (6.5-Inch)

  • 1242 x 2688 pixels - portrait
  • 2688 x 1242 pixels - landscape

• iPhone X/XS (5.8-Inch)

  • 1125 x 2436 pixels - portrait
  • 2436 x 1125 pixels - landscape

• iPhone 6 Plus/7 Plus/8 Plus (5.5-Inch)

  • 1242 x 2208 pixels - portrait
  • 2208 x 1242 pixels - landscape

• iPhone 6/7/8 (4.7-Inch)

  • 750 x 1334 pixels - portrait
  • 1334 x 750 pixels - landscape

• iPhone 5 (4-Inch)

  • 640 x 1136 pixels - portrait
  • 1136 x 640 pixels - landscape

• iPad Pro (12.9-Inch)

  • 2048 x 2732 pixels - portrait
  • 2732 x 2048 pixels - landscape

• iPad Pro (11-inch)

  • 1668 x 2388 pixels - portrait
  • 2388 x 1668 pixels - landscape

• iPad Air (10.5-Inch)

  • 1668 x 2224 pixels - portrait
  • 2224 x 1668 pixels - landscape

• Apple Watch

  • 312 x 390 pixels - Series 3
  • 368 x 448 pixels - Series 4

• Apple TV

  • 1920 x 1080 pixels
  • 3840 x 2160 pixels