OpenRTB Updates:
- Addition of gtax and genres attributes in Object: Content
- Section in Implementation Guidance on using new attributes.
- Updated AdCOM List: Category Taxonomies with enum for Content Taxonomy 3.1
- Removed description of deprecated attributes. Where applicable, version when deprecation took place and/or (again only where applicable) pointer to updated attribute that replaced deprecated attribute
Associated Taxonomy Updates:
- Updated version of Content Taxonomy 3.1 to add row for Thriller
- Sub-set of Content Taxonomy 3.1 with expected values for genres attribute