Merge pull request #3079 from bitzesty/reminder-mailer

chore: Update copy in reminder email

app/mailers/account_mailers/reminder_to_submit_mailer.rb

@@ -6,7 +6,7 @@ def notify(form_answer_id, collaborator_id)
     submission_deadline = Settings.current_submission_deadline
     deadline_time = formatted_deadline_time(submission_deadline)
     deadline_date = submission_deadline.trigger_at.strftime("%A, %d %B %Y")
-    @deadline = "#{deadline_time} on #{deadline_date}"
+    @deadline = "#{deadline_time} this #{deadline_date}"
 
     ordinal = submission_deadline.trigger_at.day.ordinal
     subject_deadline = submission_deadline.strftime("%e#{ordinal} %B")

app/renderers/mail_renderer.rb

@@ -93,7 +93,7 @@ def reminder_to_submit
     assigns[:user] = dummy_user("Jon", "Doe", "Jane's Company")
     assigns[:form_answer] = form_answer
     deadline_time = deadline_time("submission_end")
-    assigns[:deadline] = deadline_str("submission_end", "#{deadline_time} on %A, %d %B %Y")
+    assigns[:deadline] = deadline_str("submission_end", "#{deadline_time} this %A, %d %B %Y")
 
     render(assigns, "account_mailers/reminder_to_submit_mailer/preview/notify")
   end

app/views/account_mailers/reminder_to_submit_mailer/notify.text.erb

@@ -4,16 +4,16 @@ We're really happy to hear that you've started your application, so please don't
 
 #<%= @deadline %>
 
-Whether you excel in international trade, have a great innovative product or service, or have an impressive social mobility initiative or sustainable development programme, receiving a King's Award is a unique way to gain recognition for your achievements.
-
-If you miss the deadline, you will lose the chance for your business to receive this internationally-respected accolade. So act now!
+Receiving a King's Award is a unique way to gain recognition for your business's achievements, so if you miss the deadline, you will lose the chance for your business to receive this internationally respected accolade.
 
 If you have any queries, please contact us at kingsawards@businessandtrade.gov.uk or via the Helpline on 020 7 215 6880.
 
 Visit the King's Awards for Enterprise website to continue and submit your application via the link below:
 <%= edit_form_url(id: @form_answer.id) %>
 
-If you have already submitted your application - for example, for another category, or you have decided not to submit your application - please ignore this message, and thank you for your interest in The King's Awards.
+If you have already submitted your application - for example, for another category, or you have decided not to submit your application - please ignore this reminder, and thank you for your interest in The King's Awards.
+
+We want to improve our service, so it would be very helpful to have your feedback on the application process. Please look out for our user survey in around two weeks' time.
 
 Thank you,
 

app/views/account_mailers/reminder_to_submit_mailer/preview/notify.html.slim

@@ -7,10 +7,7 @@ p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0; font-
   =< @deadline
 
 p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0;"
-  | Whether you excel in international trade, have a great innovative product or service, or have an impressive social mobility initiative or sustainable development programme, receiving a King's Award is a unique way to gain recognition for your achievements.
-
-p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0;"
-  | If you miss the deadline, you will lose your chance for your business to receive this internationally-respected accolade. So act now!
+  | Receiving a King's Award is a unique way to gain recognition for your business's achievements, so if you miss the deadline, you will lose the chance for your business to receive this internationally respected accolade.
 
 p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0;"
   | If you have any queries, please contact us at kingsawards@businessandtrade.gov.uk or via the Helpline on 020 7 215 6880.
@@ -22,7 +19,10 @@ p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0;"
   = link_to edit_form_url(id: @form_answer.id), edit_form_url(id: @form_answer.id)
 
 p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0;"
-  | If you have already submitted your application - for example, for another category, or you have decided not to submit your application - please ignore this message, and thank you for your interest in The King's Awards.
+  | If you have already submitted your application - for example, for another category, or you have decided not to submit your application - please ignore this reminder, and thank you for your interest in The King's Awards.
+
+p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0;"
+  | We want to improve our service, so it would be very helpful to have your feedback on the application process. Please look out for our user survey in around two weeks' time.
 
 p style="font-size: 19px; line-height: 1.315789474; margin: 30px 0 30px 0;"
   | Thank you,