This document summarizes various group identity considerations including name, logos, websites, etc...

Group Name

Currently: Accountable Systems Lab (ASL)

• Bad: ASL is an existing acronym for "age/sex/location" .
• Bad: Not well pronounceable.

Other options

• ???

Logo

• Logo to be placed on website and related, stickers (for back of laptop), tshirts, hoodies and other swag.

Goals

• Memorable

• Stand out when around other logos

• Suggest group's area of focus

• Start conversations (some vagueness can help)

Logo ideas

• Distributed representation of ASL CMU.

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  • Hard to read.

• Opening black box.

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  • Idea: Emphasize the opening part somehow.

• Look inside black box using magnifying glass.

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• Flashing from inside black box.

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• Idea: Something about gradient (as in SGD).

Clothing

Goals

• Stand out in a crowd (bright colors help)

• Fashionable ?

Possible Items

• tshirts

• hoodies

• polos

• hats?

Misc items

Goals

• Give to visitors.

Possible items

• Mouse pads

• Mugs

• Water bottles

• Pens

• Bags

• Backpacks

• Puzzle toys

Website

ASL@CMU Website . Caleb is now responsible for website.

Goals

• Make work publicly accessible.

  • Blog or summary page.

  • Example: Freedom to Tinker

• Need to represent the group.

Social Media Presence

TODO

• Create a strategic list of people/groups and their twitter accounts.

  • Specifically focus on ML peoples.

• Make a lab account and post updates to website/blog/summary documents/papers.

Other groups

• PLUM Programming Languages at University of Maryland

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  • PLUM Tshirts/Hoodies

• PENN PL Club

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• PLASMA Programming Languages And Systems at Massachusetts

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• CUPS CyLab Usable Privacy and Security Laboratory

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• AMPLab AMP. Algorithms Machines People

• QIL Laboratory of Quantitative Imaging

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LocalWords: websites ASL website tshirts hoodies polos Misc TODO img LocalWords: alt src PL CyLab AMPLab QIL