Update 00_introduction.md

_docs/36_privacy/00_introduction.md

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-title: Introduction to Privacy
+title: Data collection at Simple Analytics
 menu: Introduction
 category: privacy
 permalink: /introduction-to-privacy
@@ -8,6 +8,10 @@ last_modified_at: 2024-08-06
 
 At Simple Analytics, our mission is to make web analytics **intuitive, ethical, and privacy-friendly**. 
 
-We empower private and public organizations of all sizes with straightforward and actionable insights on traffic and user behavior, easing compliance burdens and helping build trust with customers and visitors.
+We empower private and public organizations of all sizes with straightforward and actionable insights on your website traffic, easing compliance burdens and helping build trust with customers and visitors.
 
-Privacy is not an afterthought; it is **the cornerstone of what we do**. Here are the steps we take to ensure data is treated ethically and in compliance with privacy legislation.
+**We do not collect any personal data**. We do not use cookies and never collect information that could be used to fingerprint a user. You do not need to tweak any settings to make our software privacy-friendly: **Simple Analytics is privacy-friendly by design**.
+
+Our minimal data collection still allows us to provide very valuable insights, including unique visitors, time on page, and the source of your traffic.
+
+Privacy is not an afterthought; it is **the cornerstone of what we do**.