You signed in with another tab or window. Reload to refresh your session.You signed out in another tab or window. Reload to refresh your session.You switched accounts on another tab or window. Reload to refresh your session.Dismiss alert
In this project I used K-Means and data analysis to predict customer personalities and boost marketing campaigns, resulting in a significant improvement in marketing ROI. It utilized customer behavior data to segment them into distinct clusters, enabling personalized marketing strategies for each group, achieving higher conversion rates and ROI.